Sales Enablement

Whitepapers & Featured Articles | Blog Articles | Webinars & Presentations

Each sales person in your organization spends 364 hours each year not selling. Yes, you read that right.

StreetSmarts found that the average sales rep spends 7 hours a week looking for materials and re-creating marketing content (2009). There’s a lot of talk about sales enablement, but are you really enabling your sales people? Do you want your sales force spending their precious time rummaging around, when they should be, well… selling?

We didn’t think so.

Your competition is fierce, pricing is under siege. Your breadwinners need fast access to practical wisdom in a 21^st Century way. They need information at their fingertips, but more importantly, they need it to be at their customers’ fingertips. Spend your time educating and enabling your sales force, so they can spend their time winning.

We use research, consulting, technology and outsourcing to attack the competition. We can evaluate your market, help convert or provide content that’s easy and quick to understand on the go, offer you technology that will give your sales force the weapons they need to perform better in the field – or our staff of sales enablement specialists can offer all of this and more.

Please enjoy our Sales Enablement library below, or get in touch (email or call 877.866.4457) to learn more about how we can help you get started.

Whitepapers & Featured Articles

Learning to Sell Well in the 21st Century

Today’s sales force must be smarter to win. In the wake of the recession there are fewer people selling, but the goals, workload, and expectations for those who are have grown. You need to be busier than you were in the past and you must scrutinize every deal because there are fewer deals and opportunities out there.

Exploring the Paradigm Shift in Sales Performance, Technologies, and Learning

How much do you know about Sales 2.0? Whether you are a sales trainer, an enterprise learning executive with responsibility for supporting national or global sales teams, or a sales representative, you are probably overwhelmed with constant business travel to and from client meetings to devote time to understanding Sales 2.0.

Blog Articles

	What’s Wrong with Sales Training? by Darin Hartley Sales training should no longer exist. Do I have your attention? OK, so I’m being a bit facetious. But the truth is that sales training has evolved into a newer concept: sales enablement.
	4 Tips for Combating Sales Chaos by Lorne Hamilton As sales people, we are often asked to report on the status of a sales pursuit or the probability of winning a particular deal. Typically, this is to support a reporting requirement like forecasting or resource planning, but offers limited value to offer the sales person.
	Use Social Networks to Create Sales Opportunities by Mike Kang It’s a fact. Traditional selling is ineffective and boring. Sales “pitches” and “wheeling and dealing” are quickly going the way of the dodo in today’s sales arena.
	6 Ways to Help Your Sales People Win by Lorne Hamilton Depending upon industry, a sales person is expected spend between 20% and 30% of their time selling. In other words, they spend four out of twelve months a year actually selling. What, then, is going on with the other eight months?
	Easy Access to Information Helps Salespeople Serve Their Customers by Lorne Hamilton With the end of the first quarter of 2012 upon us, it feels like a good time to take measure of your sales force’s results and consider how you either can sustain or improve them for the remainder of the year.